Vu Televisions launches Pop Smart TV, Office Smart TV and Premium Smart TV series

Ms. Devita Saraf, CEO and Design Head – Vu Luxury Televisions


Vu Televisions launches Pop Smart TV, Office Smart TV and Premium Smart TV series


Vu TV, the largest selling online TV brand in India, launched three new series of televisions aimed at providing unique features to each segment of users. Vu, third largest 4K TV brand in India after Samsung and Sony, has a projected revenue of Rs. 1000 Cr for this fiscal year. This launch witnessed the first Smart TV that is researched and developed entirely in India.

Commenting on the launch, Devita Saraf, CEO & Design Head, Vu TV said, “I am excited to announce launch the new TV series from Vu TV, bringing together unprecedented and immensely required functionalities for today’s generation. Vu is at the forefront of innovation in television technology in India and we are proud to present the Indian Youth and Professionals with the most spectacular solutions.”


Pop Smart TV

This model is a true 'Make In India' product from software to hardware. It's the first of its kind to support PC casting from Windows as well as Mac. It's filled with on demand services like hungama, Eros Now, Daily Motion and others. Pop Smart allows users to share Picture, Video, Music on TV directly from smartphone, with support for both Android and iOS. Users can control the TV from the smartphone itself, with support for keyboard function for browsing the web. 
Sizes and Price: 49" - Rs. 44,500, 43" - Rs. 37,500 and 32" - Rs. 22,000.


Office Smart

This product is aimed at users intending to use larger screen for productivity purposes. The Office Smart TV, claimed as the first ever office oriented TV, comes with in-built Windows OS which can be used for PPT, Excel, Word, Outlook etc. Coupled with 32 GB storage and wired as well as wireless connectivity, the device enables users to send emails directly to the TV. The hassle of connecting multiple input devices for a presentation is eliminated with this unique plug and play solution. It will be available in four sizes - 75", 65", 55" and 49", but the prices were not announced.


Premium Smart

This is the most powerful Smart TV among the entire line-up, with dedicated quad-core Internet Video Processor and Premium OS which offers high processing speed. This model is licensed with YouTube and Netflix and offers superb connectivity and convenience to the users. There are YouTube and Netflix buttons on the App, using which users can directly push videos from these popular video streaming services directly to the TV.

It also comes with a screen mirroring feature, which allows seamless connectivity from mobile to TV. Using Any View cast or DLNA, content from personal devices such as computers, mobiles or tablets can be shared via Wi-Fi or LAN.
Sizes and Price: 55" - Rs. 60,000, 49" - Rs. 44,500, 43" - Rs 38,500, 39" - Rs. 31,500 and 32" - Rs. 20,000.

Other than these three products, Devita Saraf announced the launch of Android Smart, a Google certified Android TV and an upcoming launch of QLED TV, which will be available in the country post Diwali.
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