LG Unveils The World's First Rollable OLED TV at CES 2019.

LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG

           LG is back with a bang by introducing the World's First Rollable OLED TV in a stunning, small form factor. The model name goes like LG Signature OLED TV R(Model 65R9), where the R stands for creating a revolution in the indoor entertainment systems with the help of the motorised sliding rollable TV mechanism, all accessible at a touch of a button. This new standard of a size variable form factor is quite the future, and that combined with the industry-leading OLED technology is cherry on the top of the cake. The new form factor produces better image quality thanks to the OLED panel, whereas it also boosts the sound output as compared to the earlier iterations of their products.

LG Unveils The World's First Rollable OLED TV at CES 2019.

LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG 

           So the first thing that might come to your mind is why the rollable TV approach? Well, ever since the beginning of the Television era we have all seen the boring old rectangular designs, as seen with the transition of CRT to LCD/LED displays, thus providing only one traditional way to interact with your boring old TV set. So even if you were using your TV set for listening to your favourite music, unnecessary pixels were being utilised thus ending up in consumption of more power. Whereas speaking about the general scenario, the TV set design takes up a lot of space when it's turned off & no it doesn't add any value to your living room in that state. So throughout the years, various manufacturers have tried their best to make slimmer more variable designs(Wallpaper) to make it look natural at times in your home. But this week, the company LG breaks the barriers in this space by introducing rollable designs by not only crushing the standard stereotype but by actually creating something meaningful in the form of multiple view prospects that we would shortly discuss.

LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG

            So the design as you can see from the image above is created in such a way that the display can magically rise up/down with the help of a button. LG quotes that this innovation defies logic and is a real game-changer regarding future tech. The LG Signature OLED TV can change itself in three different viewing modes - Full view, Line View & Zero View. All of these advancements are possible due to the ThinQ AI and the Alpha 9 Gen 2 processor on board. Now let's understand these three different viewing mode one by one.


Full View:
LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG
            The Full View as the name suggests is the FullScreen viewing mode which delivers the best performance ensuring that the contrast, colours, depth and all the minute details are to its fullest extent. It also comes embedded with AI Picture feature(composed with deep learning) and the sound quality on board is powered by the LG's Alpha 9 Processor which is a 2nd generation chipset. The users have the novelty to use Amazon Alexa and control the viewing experience, listen to songs or set up their smart home with the same. Surprisingly enough, even Apple Airplay 2 and HomeKit services are available for them to consume. With the help of Airplay 2, the iOS/Mac users can easily play videos from iTunes, and other related apps from the Apple App Store directly to the LG Signature OLED TV R. HomeKit integration allows users to directly control their smart home gadgets from their TV sets using the Home App or via Siri. Both of these services offered by Amazon and Apple are made available on all of the LG's AI TV Lineup for 2019.


Line View:
LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG
              The Line View offers a viewing experience in which the display screen opens up partially, which allows the use of some critical tasks or operations which do not require the entire screen real estate. In this mode, the users can use features such as Music Player, Home Dashboard Panel, Frames, Clock and Mood. When the user has selected the Clock mode, he/she can check the time and weather at a glance. In the Frame mode, one can view the family photos shared from their smartphone, whereas turning on the mood mode creates a relaxing atmosphere.


Zero View:
LG Unveils The World's First Rollable OLED TV at CES 2019.
Image Source: LG
              In the Zero View mode, the entire 65 inch TV display remains tucked inside the base. Though in this mode, the users can enjoy their favourite music from the 4.2 channel 100W front firing Dolby Atmos audio bar system. Even when the entire display is tucked in, the soundbar beneath exudes excellent quality finish due to the brushed aluminum casing of the body.


             Apart from these details mentioned above, the Availability and pricing details are yet to be announced. However do keep an eye on our blog for much more coverage from CES 2019.


Source: LG
Also See: Matrix Powerwatch 2 Charges Via Body Heat And Boasts A Colour Display. 
By: Pratik Patil.

Editor-in-Chief and Founder. A curious soul who strives to make a difference in the world and make the most of life.

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